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Machine learning: bitly can do a lot more for you than shrink your URLs..

bitly's contributions to BigData and Machine learning Greetings to all of my fellow technologists.  I wanted to write an article to let you know about some very interesting resources that bitly has made available to developers and data lovers alike.  Just in case you've been living under a rock, bitly provides a URL shortening service.  What you may not know is they offer much more than that. Popular links can tell us a lot about the world If you have been working with machine learning and big data, I'm sure you know that access to data is extremely useful and that one of the best places to find useful data regarding what's happening on the Internet and in the world is the "Social web".  Everyone uses facebook, twitter, goggle+.  A lot of people use services like these to share with the world the subjects that they find important.  So that makes these networks extremely important regarding what people are looking at on the Internet and thus what people care about throughout the world.  Considering the fact that the same people that use these social networking tools to communicate with the world also use the bitly service to communicate the URLs of the pages that they find interesting or important, one would think that bitly's data could tell us a lot about what's going on in the world, and in real-time. Hilary Mason, remember the name A new hero of mine as an activist regarding machine learning and BigData is none other than Hilary Mason.  From her blog at  Hilary Mason states "I'm the Chief Scientist at bitly, co-organizer of DataGotham, Co-Founder of HackNY, member of NYC Resistor".  Her blog post titled "Bitly Social Data APIs" describes some really interesting services that bitly offers to the public for obtaining useful information regarding links shared by bitly.  These services include how to see where in the world people are consuming a particular bitly link , how to see what is the world paying attention to right now (called "bursting phrases"), and my personal favorite, a real-time search engine which will bring back search results that are relevant based on what people are clicking on the day of the search. Hilary Mason and bitly have provided some great tools for developers that are interested in machine learning and data science.  I urge you to check out some of her talks on . Links is Hilary Mason's blog is the blog post on bitly's social data apis Youtube videos: Hilary Mason on machine learning  That about does it for this article.  Please leave a comment and tell us about someone that you admire in regards to machine learning and BigData. Thanks for reading. Buddy James    

About the author

My name is Buddy James.  I'm a Microsoft Certified Solutions Developer from the Nashville, TN area.  I'm a Software Engineer, an author, a blogger (, a mentor, a thought leader, a technologist, a data scientist, and a husband.  I enjoy working with design patterns, data mining, c#, WPF, Silverlight, WinRT, XAML, ASP.NET, python, CouchDB, RavenDB, Hadoop, Android(MonoDroid), iOS (MonoTouch), and Machine Learning. I love technology and I love to develop software, collect data, analyze the data, and learn from the data.  When I'm not coding,  I'm determined to make a difference in the world by using data and machine learning techniques. (follow me at @budbjames).  

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